THE LAB8 SYSTEM

Meta Ads & Qualified Appointments

We run the ads. We qualify. We book. You show up & close.

We run your Facebook & Instagram ads, handle follow-ups, pre-qualify project inquiries, & book qualified appointments directly onto your calendar. You focus on the project conversations & closing the work.

01 / ATTRACTReach the right project buyers.
01

Facebook & Instagram Ads

Built to find your next building buyer.

We write the ads, build the creative, & manage campaigns targeting landowners, ranchers, RV & equipment owners, & families planning a shop or barndominium.

02

Lead Capture Pages

A clear first step for every project.

Custom landing pages & forms capture contact details & project information, built around the buildings you sell.

02 / QUALIFYWe handle the follow-through.
03

Instant Lead Response

Start the conversation in under 60 seconds.

Every new lead receives an automated text in under 60 seconds, so the conversation starts while their project is still top of mind.

04

Lead Qualification

Less chasing. Better conversations.

We ask about land, budget, building size, & timeline to help separate serious project inquiries from tire-kickers.

06

Automated Follow-Up

Keep the project moving.

Follow-up texts & emails nurture inquiries that are not ready to book. Quiet quotes get another conversation, with opt-outs respected.

03 / BOOKQualified appointments. On your calendar.
05

Appointment Booking

The right conversations, on your calendar.

Qualified prospects book straight onto your calendar, with automatic reminders to help reduce no-shows.

07

No-Show Recovery

A missed appointment is not the end.

Automatic rescheduling messages give prospects a straightforward way to get back on your calendar.

08

Review Requests

Let finished work build your reputation.

After a completed job, customers receive a request to share their experience in a Google review.

09

Reporting

Know what your marketing is doing.

Clear reporting on inquiries, booked appointments, ad spend, & cost per appointment. No guessing what happened to your budget.

OPTIONAL ADD-ONS

Built Around Your Business

Every company starts in a different place. Additional support is available based on your goals & current setup. We’ll discuss what would be useful during your free strategy call.

Voice AI

Turn incoming calls into qualified conversations.

An AI call assistant configured for your business answers incoming calls, collects project details, screens inquiries using your criteria, & books suitable prospects onto your calendar.

Call summaries & captured inquiry details help your team prepare.

Voice AI captures quote requests; it does not issue binding project quotes.

Website Design

A website that represents the quality of your work.

Build or improve your company website to showcase your buildings, explain your services, & give potential buyers a clear way to inquire.

Campaign landing pages are included in the core offer. A full company website is an optional addition.

Custom Automations

Less repetitive work. More consistent follow-through.

Additional workflows can connect reminders, internal notifications, quote follow-ups, & other repetitive tasks based on how your company operates.

Standard campaign follow-ups, appointment reminders, & no-show recovery are already included in the core offer. Additional workflows are scoped separately.

CLEAR COMMERCIALS

Know what you are paying for.

A setup fee builds the system. A monthly retainer keeps it running. Advertising spend is paid directly to Meta & is separate from agency fees. Optional additions are scoped around your business’s needs.

We discuss the budget together, explain how it works, & manage your campaigns within the agreed budget. Your agreement is discussed based on your company’s goals & current situation.

Voice AI usage allowances & any additional charges are defined in the proposal.

OUR APPOINTMENT COMMITMENT
15+

15+ qualified appointments. Your first 30 days.

If we do not deliver, we keep working without a management fee until we do.

After launch. Requires minimum ad spend & client response within 24 hours. Advertising spend is separate & continues. Minimum spend & qualification criteria are defined in your agreement.

Appointments. Not just names.

FREE STRATEGY CALL

Book Your Free Strategy Call

Tell us about your company, then pick a time. Free 30-minute strategy call. No obligation.

01 / YOUR BUSINESS

Step 1 — Tell us about your business

Building types you sell *

Cities, counties, or states you serve

Average monthly profit after business expenses, not total sales.

What would you like your marketing & appointment system to solve?

What else would help your business? (Optional)
02 / YOUR STRATEGY CALL

Step 2 — Pick a time

Strategy Call Calendar · 30 minutes · Free, no obligation

Complete Step 1 to Unlock Booking

Fill out your business details on the left. Once submitted, our real-time Strategy Call calendar will unlock here immediately.

A focused conversation about your business.

We will discuss your market, current marketing, follow-ups, & how qualified appointments fit your sales process.